Integration of terrestrial radio and visual radio: A case study of m radio 98.8 Surabaya

In the process of developing transmission technology and internet applications, radio broadcasting institutions are constantly evolving. In an effort to improve management performance, any changes in radio broadcasting technology are always adaptable. This study utilises a qualitative approach that is still rarely used to review the integration of terrestrial and visual radio. Data collection techniques were used through field observations, interviews, and documentation studies. After data collection was completed, data analysis was conducted systematically in three aspects: data reduction, data display, and conclusion drawing. In contrast to the transmission of radio broadcasts over the air or voice broadcasts, this study found that radio broadcasts can also be distributed through audio and video streaming on the internet (also known as the network) in the form of voice, text, images, and video.

https://www.scopus.com/record/display.uri?eid=2-s2.0-105001603870&origin=resultslist

 https://learning-gate.com/index.php/2576-8484/article/view/2641

https://data.mendeley.com/datasets/yzs8s38ryv/1

Radio Broadcasting Ecosystem Implementation for Conventional Terrestrial Media, Digital and Internet

 

In this digital age, radio broadcasting recognizes that using multiplatform media can reach a larger and more diverse audience. And multi-platform strategies enable more interactive experiences, which can lead to deeper listener engagement. Overall, multiplatform media is a trend in the digital age. It enables media to reach a wider audience, engage more deeply with their followers, and deliver content in a way that is convenient to their listeners. What is happening today is that many radio stations combine conventional and digital terrestrial media elements to adapt to technological developments and provide a more comprehensive radio broadcasting experience.

Analogue to Digital Radio Transition in Broadcasting

In general, private radio broadcasters have no objection to the implementation of the simulcast system. They will wait for the rules set by the government and will incorporate the current analogue system used not on the right "off". In addition, private radio broadcasts are licensed, and members of the PRSSNI (Existing) hope to prioritize the filling of digital terrestrial broadcast channels prepared by the government. At the same time, the transformation of radio digitization will surely be a unique challenge for governments as regulators, consumers (radio listeners), public, private radio providers, and communities. However, the government must determine its attitude toward radio broadcasting, whether to be regulated or allowed to run naturally according to the needs of the public and radio providers.

 https://papers.ssrn.com/sol3/papers.cfm?abstract_id=4998071

 

Buku - Buku Karya Harliantara (2005 - 2024)

 

SINTA - JANUARI 2025 HARLIANTARA

 

https://sinta.kemdikbud.go.id/authors/profile/6030272/?view=googlescholar#!